
New Zealand’s ambition to become a smoke-free nation by 2025 is facing a significant hurdle as the country grapples with a concerning rise in youth vaping. While vaping is touted as a less harmful alternative for adult smokers, its accessibility and appeal to teenagers have led to a vaping crisis among the youth population.
The accessibility of vaping products to minors is a pressing issue. Despite laws prohibiting the sale of vapes to those under 18, many teenagers like Coco (name changed for privacy) have found ways to circumvent these restrictions. “The older kids sell to the younger kids, and lots of shops don’t check IDs,” Coco revealed. With a wide range of enticing flavors and eye-catching designs inspired by video games and candies, vaping has become a lifestyle choice and an easily accessible habit for teenagers.
Data from recent years highlights the gravity of the situation: the number of regular teenage vapers in New Zealand has tripled between 2019 and 2021. While the government recognizes the potential benefits of vaping as a smoking cessation tool, it has also acknowledged the sharp increase in youth vaping and taken steps to address the issue.
New regulations have been implemented, including banning most disposable vapes, restricting new vape shop locations within a certain distance from schools, and enforcing generic flavor descriptions. However, there are no specific rules governing the extensive variety of flavors available in the market.
Vaughan Couillault, a high school principal, has firsthand experience with the prominence of vaping among students. He states that vaping has become a lifestyle accessory, with students commonly carrying both their phone and a vape. The sleek designs and enticing flavors have played a significant role in attracting youngsters to vaping. While vaping might assist some individuals in quitting smoking, the concern lies in the increasing number of young people who have taken up vaping without prior exposure to cigarettes.
Marnie Wilton, co-founder of Vape Free Kids NZ, highlights the insufficiency of the new regulations in curbing youth vaping. Despite the regulations, thousands of vape shops remain near schools and playgrounds, where children are frequently exposed to these products. While Australia has chosen a strict approach by banning recreational vaping and making it prescription-only, experts caution that such bans can push vaping into the black market and not necessarily address the core issue.
Ben Youdan, director of Ash NZ, emphasizes the importance of considering the broader context when discussing vaping. While vaping has led to a significant drop in smoking rates in New Zealand, the rapid growth of the vaping market has also created challenges. Some vape shops prioritize profit over responsible adult smoking cessation, raising concerns about their intentions.
Finding a balance between reducing youth vaping rates and aiding adults in quitting smoking presents a complex challenge for governments worldwide. It is evident that while vaping started as a potential solution to cigarette addiction, it has inadvertently given rise to a new issue – the alarming rise of youth vaping.
The road to a smoke-free future in New Zealand involves not only addressing adult smoking habits but also ensuring the protection of the younger generation from the allure of vaping. Balancing regulations, accessibility, and education will be key in overcoming this crisis and moving closer to achieving the goal of a smoke-free society.
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